Brand Creative Writer

3 weeks ago


Kuala Lumpur, Kuala Lumpur, Malaysia Doo Group Full time

Doo Group Federal Territory of Kuala Lumpur, Malaysia

Brand Creative Writer (Financial)

Doo Group is a global financial services group with FinTech as its core. With our 10 major business lines, spanning Brokerage, Wealth Management, Property, Payment & Exchange, FinTech, Financial Education, Health Care, Consulting, Cloud, and Digital Marketing, Doo Group has seamlessly provided clients with comprehensive products and services across the world. Through a one-stop approach, Doo Group remains committed to helping our clients achieve an ideal financial life while moving towards a better future together

Looking for a New Challenge? Join Us as We Expand Globally

As we continue our global business expansion, we're on the lookout for talented individuals who are motivated to support our strategic goals and initiatives. Join a team that values innovation and growth.

DOO you have what it takes?

What you'll be working on:

  • Responsible for the strategic planning, writing, and execution of brand copywriting, ensuring all content aligns with the brand's positioning and tone.
  • Plan and execute marketing campaigns focused on customer acquisition and engagement, using creative copywriting to attract new users and increase user activity.
  • Create high-quality brand copywriting, advertising copywriting, and social media content tailored to market demands and target audience characteristics.
  • Collaborate closely with design, marketing, and product teams to ensure content aligns with the brand's vision and marketing objectives.
  • Write and translate copy in both Chinese and English, supporting the team's cross-cultural communication needs.
  • Maintain up-to-date knowledge of financial and forex industry trends to provide professional support for copywriting.

What we're looking for:

Experience:

  • Minimum of 2 years of experience in brand copywriting or marketing.
  • Proven experience in brand building and growth, as well as executing marketing campaigns focused on customer acquisition and engagement.
  • Prior experience transitioning from an agency (B2B) to an in-house (B2C) role is highly preferred.
  • Familiarity with content strategies for major international and domestic social media platforms is a plus.

Skills:

  • Strong copywriting and creative content development skills.
  • Ability to collaborate closely with design, marketing, and product teams to ensure content aligns with brand vision.
  • Proficiency in Chinese writing and English communication (excellent Chinese writing skills, ability to read and translate English).
  • Knowledge of the finance and forex industries (trading knowledge or experience is a significant advantage).
  • Proficient in using various AI tools to enhance work efficiency.

What we offer/What's in it for you:

  • Seeking to expand your regional work experience? Work alongside industry-leading professionals from around the globe in an environment filled with opportunities for continuous learning and growth.
  • We value your wellbeing - You'll find it here along with our comprehensive medical, dental, optical, and wellness benefits.
  • We appreciate your contributions with a 13th-month salary and performance bonus.
  • We reward our best employees with quarterly employee recognition awards in USD.
  • Feeling drowsy after lunch? Take advantage of our smart pantry access and weekly tea break/lucky draw.

Life as DOOers

At Doo Group, we embrace a culture where continuous growth, collaboration, and creativity are at the heart of everything we do. As a DOO, you'll collaborate with top professionals from around the globe, dive into exciting projects, and play a pivotal role in shaping the future of finance.

Unlock your potential with Doo Group. Apply now and step into a role where your impact is celebrated

Discover your potential with Doo Group. Apply now and be part of our success story

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Finance, Writing/Editing, and Marketing

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