Manager - Marketing
5 days ago
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Responsibilities- Deliver sales and customer count impact via engaging promotional and campaign strategy/calendar to enhance customer engagement and improve promotional revenue & ROI maximization.
- Liaise closely with relevant functions and leads core customer messaging conceptualization with regards to new product launches and branding refreshment exercises.
- Drive optimal customer satisfaction through multi-touch point communication - product, service, store experience & out of store interaction. Ensure that all communication points of the brand are delivered to the highest standards and in accordance with the brand CI, persona, and customer values.
- Drive achievement of core customer experience KPIs and advertising income targets.
- Supervise team to ensure that high standards of execution quality of promotional launches & advertising scopes.
- Degree in Marketing, Communications or equivalent.
- Good understanding of promotional activities, product launch and communication, as well as project management skills are essential.
- Experience in handling retail chains or trade marketing roles would be an added advantage.
- Ability to lead and inspire a team of 10 pax and above in a medium term.
Mid-Senior level
Employment TypeFull-time
Job FunctionMarketing and Management
IndustriesRetail and Food and Beverage Retail
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