Brand Manager
2 weeks ago
Analyze brand positioning and consumer insights of the beauty industry
- Shape and communicate Brand vision, mission and plans
- Translate brand elements into plans and go-to-market strategies
- Manage a team of sales people working on brand sales achievements
- Lead development to motivate the target B2Bs & B2Cs audience to “take action”
- Measure and report performance of all marketing campaigns, and assess ROI and KPIs
- Monitor market trends, research consumer markets and competitors’ activities
- Oversee new and ongoing marketing and advertising activities
- Monitor product distribution and consumer reactions
- Devise innovative growth strategies
- Align team to brand’s direction, choices and tactics
**Requirements & Skills**
- Degree in marketing or a related field
- Proven working experience as Brand Manager or Associate Brand Manager
- Proven ability to develop brand and marketing strategies and communicate to B2Bs & B2Cs
- Experience in identifying target audiences and devising effective campaigns
- Excellent understanding of the full marketing mix
- Strong analytical skills partnered with a creative mind
- Data-driven thinking and an affinity for numbers
- Outstanding communication skills
- Up-to-date with latest trends and marketing best practices
- Understanding in digital marketing & e-commerce
**Salary**: RM4,000.00 - RM7,000.00 per month
**Benefits**:
- Cell phone reimbursement
- Maternity leave
- Opportunities for promotion
- Professional development
Schedule:
- Monday to Friday
Supplemental Pay:
- Commission pay
- Performance bonus
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