Content Creator

2 weeks ago

Senawang, Malaysia SOTC PLAY & DEVELOPMENT SDN BHD Full time

**CONTENT CREATOR**

**Job description**:
Research industry-related topics

Prepare well-structured drafts using digital publishing platforms

Create and distribute marketing copy to advertise our company and products

Interview industry professionals and incorporate their views in blog posts

Edit and proofread written pieces before publication

Conduct keyword research and use SEO (a comprehensive plan to get more visitors to your website through search engines) guidelines to optimize content

Writing and reviewing content on social networks and monitor engagement (e.g. comments and shares) will catch maximum customer interest

Identify customer's needs and recommend new topics. Coordinate with marketing to illustrate articles

Measure web traffic to content (e.g. conversion and bounce rates)

Work with the marketing department to get and understanding of the short term and long-term marketing targets and then develop content strategies accordingly

Optimize Search Engine Optimization driven content and increase the site traffic

Collaborating with the team to decide the brand taglines, logo and other promotional material

Measuring and monitoring company website and social media traffic statistics

Monitor the increase in traffic due to new content and take actions accordingly to improve the traffic metrics

Brainstorming and suggesting new ways to improve the traffic by tapping into new platforms and channels

Ensure that the content is compliant with the copyright and data protection laws

Maintain consistency in content and ensure alignment with the brand history and plans

Update the website, social media and content pages periodically

Collaborating with sales, marketing, advertising, product design and product development team members to planning promotional marketing campaigns

Creating editorial and content creation calendars for various media platforms and outlets

Producing a brand style guide that best captures the company or client’s voice and mission

Planning concepts by studying relevant information and materials

Illustrating concepts by designing examples of art arrangement, size, type size and style and submitting them for approval.

Preparing finished art by operating necessary equipment and software

Coordinating with outside agencies, art services, web designer, marketing, printers, and colleagues as necessary.

Contributing to team efforts by accomplishing tasks as needed.

Communicating with clients about layout and design.

Creating a wide range of graphics and layouts for product illustrations, company logos, and websites with software such as photoshop.

Reviewing final layouts and suggesting improvements when necessary.

Reviewing the progress and success of a campaign, making adjustments or pitching ideas for new campaigns as necessary

Set specific marketing goals

Design and implement marketing strategies aligned with business targets

Develop digital campaigns to increase web traffic

**Job Types**: Full-time, Permanent

**Salary**: RM2,000.00 - RM2,500.00 per month

**Benefits**:

- Cell phone reimbursement
- Health insurance
- Maternity leave
- Opportunities for promotion
- Professional development

Schedule:

- Day shift
- Monday to Friday
- Weekend jobs

Supplemental pay types:

- Attendance bonus
- Overtime pay
- Performance bonus

Expected Start Date: 02/15/2024

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