Tiktok Account Manager

3 weeks ago


Mutiara Damansara, Malaysia LIN & CHANG COSMETICS MALAYSIA SDN. BHD. Full time

As a TikTok Account Manager, your role encompasses managing the company's TikTok presence while also driving product sales through the platform. You will be responsible for creating engaging content, growing the company's follower base, and strategically promoting and selling products to the TikTok audience.

**Key Responsibilities**:
1. Content Creation and Management:

- Develop creative and engaging content ideas that align with the company's brand identity and messaging, showcasing products in an appealing manner.
- Create videos demonstrating product features, benefits, and usage scenarios.
- Ensure all content complies with TikTok's community guidelines and resonates with the target audience.

2. Community Engagement and Relationship Building:

- Monitor comments, messages, and mentions on the company's TikTok account, promptly responding to inquiries and fostering positive interactions with followers.
- Build relationships with TikTok influencers and collaborators to extend the reach of the company's content and product promotions.
- Collaborate with customer service teams to address customer inquiries and feedback received through TikTok.

3. Product Promotion and Sales Strategy:

- Develop and execute strategies to effectively promote products and drive sales through the TikTok platform.
- Integrate product placements and mentions organically into TikTok content, leveraging trends and challenges to increase visibility and engagement.
- Track and analyze sales metrics and performance data to assess the effectiveness of product promotions and optimize strategies accordingly.

4. Customer Acquisition and Retention:

- Implement tactics to attract new customers to the company's products through TikTok, including special offers, discounts, and exclusive content.
- Develop initiatives to nurture customer relationships and encourage repeat purchases, such as loyalty programs and personalized recommendations.

5. Collaboration with Cross-Functional Teams:

- Coordinate closely with marketing, sales, and product development teams to align TikTok content and promotions with broader business objectives and campaigns.
- Provide insights and feedback from TikTok analytics to inform product development and marketing strategies.

**Qualifications**:

- Proven experience managing social media accounts and driving sales through digital platforms, with a focus on TikTok.
- Strong understanding of TikTok's platform dynamics, algorithm, and audience demographics.
- Excellent communication and interpersonal skills, with the ability to engage and build relationships with followers and collaborators.
- Creative thinker with a knack for developing innovative content ideas and product promotion strategies.
- Analytical mindset with the ability to interpret data and draw actionable insights to optimize performance.
- Bachelor's degree in marketing, communications, business, or a related field preferred.

**Additional Information**:

- This position may require occasional work outside of regular business hours, especially during live events or to capitalize on trending topics.
- Knowledge of e-commerce platforms and online sales strategies is beneficial.

Pay: RM3,800.00 - RM5,500.00 per month

**Benefits**:

- Maternity leave
- Parental leave

Schedule:

- Monday to Friday

**Experience**:

- tiktok: 2 years (preferred)

Expected Start Date: 05/06/2024


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