Marketing Manager

2 weeks ago


Kuala Lumpur, Malaysia VECTURA FERTIN PHARMA Full time

Closing date:
Reference: VN1733
- Who We Are
- Vectura Fertin Pharma is a new business, bringing together two unique organizations: Vectura, experts in inhalation technology and Fertin Pharma, experts in oral and intra-oral delivery systems.
- We are driven by the exciting and unique goal of Revitalizing, Repurposing and Reimagining existing therapies to address some of today’s unmet patient and consumer needs and to better serve people in taking care of their health.What We Will Deliver
- We aim to build upon products that exist today and make them better for patients and consumers tomorrow. By taking a holistic and human-centric approach to care, Vectura Fertin Pharma will innovate the design and delivery of medicines and Consumer Health products that support overall health and wellness management. We will focus on the end-to-end development of a proprietary pipeline of Prescription, Over-The-Counter (OTC) and Consumer products, with a specific focus on areas where we believe we can deliver best-in-class, and highly differentiated products that address existing unmet medical needs.
- Healthcare: Develop and launch fast acting, effective and safe treatments in the field of cardiovascular diseases, neurology, and pain management, all of which can be delivered via innovative technologies.
- Wellness: Bring to market scientifically substantiated botanical products that help people take well-being into their own hands in the areas of Sleep, Energy, and Mental Health.About the role:

- As our Marketing Manager you will ultimately implement and adapt global marketing strategies to support Malaysia business growth goals.You will work as part of a close-knit business development team to identify new opportunities to optimize our positioning and increase our market share. This will include a range of channels including our website, social media, and trade activation.
- Operationalize the newly launched category in Consumer Health, by executing against global marketing initiatives to launch new pipeline and drive business growth including retail facing category position, consumer connections and pricing strategy.
- Your role will be crucial in bringing our business proposition to life, using an analytical data-led approach to influence and refine our marketing strategies.
- Core responsibilities:
- Collaborate with sales team to develop account-based marketing campaigns.
- Manage the planning, organisation, and execution of all marketing.
- Support the conversion of leads and assigning relevant tasks using distributor (Salesforce).
- Plan and execute corporate events and trade shows nationwide.

Brand management:
- Support the development of brand communications, proposition, and framework. Develop sales toolkits covering all consumer touchpoints (pack, on shelf, digital, media etc.).
- Maintain a strong working knowledge of our companies developing product lines, and business updates.

Market interface:
- Align and collaborate with category & design markets for launch preparation and implementation.
- KPI setting, pricing and price laddering strategies.
- Budget setting and annual planning cycles in close collaboration with all commercial and functional stakeholders.

Role Requirements:

- Good experience in marketing, or similar related discipline.
- A background in managing and supporting several marketing campaigns and/or events at the same time and involving multiple stakeholders.
- An appreciation of developing targeted content, with an appreciation of underlying data and analytics, and how to measure and address these.
- A highly organized approach to work, with the ability to identify priorities and work independently.

Why Join Us?
- We are bound by our shared passion for making a positive impact on the lives of patients and consumers. Vectura Fertin Pharma is a place where you can help shape the future of healthcare, where we collaborate, support, and inspire each other to achieve the best outcomes.
- As a growing business, we can offer a wealth of opportunity to develop your career both locally and in international settings. We embrace hybrid and flexible working and are centered on delivering a ‘purpose-driven’ experience for all our employees.
- Be part of an inclusive, diverse culture, where everyone’s contribution is respected; collaborate with some of the world’s best people and feel like you belong.**Kuala Lumpur, Malaysia**:
Jalan Damanlela
50490 Kuala Lumpur
Malaysia



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