Marketing & Lead Management Executive
7 months ago
Generate outbound leads, analyze & and qualify leads in order to verify potential for Sales Team o Nurture open and cold qualified leads until ready for handover to Sales Team
- Generate, create, analyze & follow up leads in C4C
- Derive lead generation activities from annual strategy and propose new ways of finding prospect and new ways of generating leads
- Monitor, measure, analyze and report lead quantity and quality e.g. lead source effectiveness and efficiency, conversion rates for continuous improvement of lead management
- Monitor lead follow-up through close collaboration with Sales Team o Maintain data quality for leads in C4C
- Serve as contact point for leads generated from Regional in SG or HQ in Germany o Responsible for lead reports for Sales Team and Management
- Obtain & generate leads from all external database
- Analyze market data & capture untapped market data
- Monitor on competitor installed based from social media platforms or equivalent
- Responsible for marketing activities include coordinating communication materials (flyer, publications, social media etc.), events & trade fairs, physical seminar, webinars, marketing budget etc
- Serve as contact point to Regional marketing/HQ marketing department o Responsible for market analysis, consumer insights, competitors and market dynamics
- Adapt and localize marketing materials, including translation
- Plan and organise events such as exhibitions, technical seminars and other events
- Responsible for public relations matters in order to enhance corporate image and branding
- Responsible for corporate brand and identity of company
- Any other task assigned by HOS/GM TMY
**Job Types**: Full-time, Permanent
**Salary**: RM4,500.00 - RM5,500.00 per month
**Benefits**:
- Health insurance
- Opportunities for promotion
- Professional development
Schedule:
- Day shift
- Monday to Friday
Supplemental pay types:
- 13th month salary
- Performance bonus
- Yearly bonus
**Experience**:
- Marketing: 2 years (preferred)
**Language**:
- Mandarin (preferred)
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