Digital Content Creator

2 weeks ago


Setia Alam, Malaysia Vaytita (M) Sdn Bhd Full time

**DIGITAL CONTENT STRATEGIST**

As the key person in charge of the content strategy, the Digital Content Strategist oversees and strategize the content pillars and sub pillars for audiences at all stages of the consumer journey. He/she must be familiar with the different types of customer personas the company is targeting.

The Content Strategist collects information and does intensive research and analysis on the consumers’ thoughts and pain points towards the brand. Armed with this information, a Content Strategist then develops the brand’s content strategy to engage and convert new and existing audiences.

**Responsibilities**:

- In charge of content strategy & planning of content calendar for brands on social platforms (TikTok, Facebook, Instagram...), including Short Videos, Livestreaming, Creators, etc.
- Responsible for conceptualizing content development, creative strategies, and sourcing suitable materials for continuous content growth.
- Manage the company's social media accounts, including planning, posting, and monitoring fan interaction rates and follower numbers.
- Stay updated on social media trends and news by regularly watching videos on platforms such as Instagram, TikTok, YouTube, Facebook, etc.
- Develop and execute comprehensive communication strategies across various platforms to enhance brand awareness and engagement
- Create compelling content for social media, press releases, website, and internal communications, maintaining consistency in messaging and brand voice.
- Creating different strategies and campaigns to address different stages of social content and/or campaign objectives
- Create creative and engaging content for social media, including posts, photos, and videos.

**Requirements**:

- Bachelor's degree in Mass Communication or related field.
- Proven experience in strategic communication.
- Strong writing skills with social media expertise.

**Job Types**: Full-time, Permanent, Fresh graduate

Pay: RM3,000.00 - RM3,500.00 per month

**Benefits**:

- Maternity leave
- Opportunities for promotion
- Professional development

Schedule:

- Rotational shift

Supplemental pay types:

- Attendance bonus
- Performance bonus

Expected Start Date: 05/15/2024


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