Social Media Marketing Executive
4 weeks ago
**Job Purpose**
Responsible for developing, implementing and managing marketing campaigns that promote a company and its products. A major role in enhancing brand awareness within the social media well as driving footfall to the store and acquiring leads/customers**.**
- Create and deliver effective, high
- quality PR and communications strategies, combining brand vision and business objectives to achieve commercial goals.
- Strategize, create and execute events and experiences to share brand stories with media, influencers and the ALHUMAIRA community - including product launches and store openings.
- Responsible to plan out and execute marketing and branding strategy.
- Develop an effective plan and marketing strategies progressively across different platforms (From Digital to Physical Channels) in accordance with campaign goals.
- Organize, manage, and participate in new product launching activities, promotional events, conferences as well as exhibitions.
- Oversee marketing materials, editorials, and other forms of marketing collaterals together with creative team to establish and maintain consistency in product branding.
- Develop new business opportunities, partnerships, and cross branding collaborations. Manage the budget for advertising and promotional items.
- Liaise with celebrities and influencers to further expand the brand awareness and partnerships potential. Liaise, coordinate, and manage relationships with all related partners on marketing campaign execution and to strengthen the brand positioning.
- Carry out market research to keep up to date with customer trends, competitors’ analysis as well as trying to forecast future trends.
- Generate (daily, weekly, and monthly) sales and marketing reports, marketing campaigns analysis and suggestions how to best execute for the next campaign.
- Report to directors on necessary updates related to sales and the success of marketing campaigns as well as other relevant updates.
- Undertake any other Ad Hoc task as and when assign by management.
**Requirements**:
- Possess a Bachelor’s degree in Mass Communications / Public Relations / Marketing or a related field.
- Minimum 3 years of working experience in in a similar role or in the related field.
- Preferably of **experience** in **Fashion & Textile industry.**:
- Passionate about ALHUMAIRA ; our products, ethics and values.
- Has professional interpersonal communication and computer skills (Microsoft excel, word and power point).
- Experience writing and leading multiple PR campaigns with proven results.
- Have a strong work ethic and passion for development.
- Proven experience executing creative ideas.
- Multi-tasking abilities, and displays a high degree of attention to detail and accuracy.
- Brand loyalist, a good team player, great leadership, and excellent project management skills.
- Applicants must be willing to work in Setia Alam, Shah Alam.
**Job Types**: Full-time, Permanent
**Salary**: RM2,500.00 - RM3,000.00 per month
**Benefits**:
- Dental insurance
- Free parking
- Health insurance
- Maternity leave
- Vision insurance
Schedule:
- Monday to Friday
Supplemental pay types:
- Overtime pay
**Education**:
- Bachelor's (preferred)
**Experience**:
- Public Relations: 3 years (preferred)
**Language**:
- English (preferred)
Expected Start Date: 09/18/2023
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