Content Specialist
6 months ago
**Position ** : Regional Content Specialist
**Salary Range ** : RM 5,000 - RM 7,000
**Location ** : Bangsar South, KL
**Working Hours**: Monday - Friday (Flexi-working hours, Friday WFH)
***
The Regional Content Specialist is responsible for producing training content, marketing copies, sales and marketing tools, raising brand awareness and to facilitate business building activities of brand partners in APAC.
**RESPONSIBILITIES**
- Execute content marketing campaigns to increase brand awareness, generate leads, and drive Brand Partner acquisition and retention in the APAC region.
- Manage copywriting efforts for various communication channels and materials.
- Perform translations of global content into local languages across APAC countries, in addition to coordinating translations when necessary.
- Support PR efforts by developing and distributing press releases, pitching media stories, and fostering relationships with journalists and influencers to enhance brand visibility and reputation.
- Produce content for APAC magazine and other relevant publications.
- Create APAC-specific sales and product education tools, such as booklets, testimonials, and videos to facilitate sales closing.
- Curate existing content and adapt it for regional preferences and cultural nuances while maintaining brand consistency.
- Manage website content and ensure its relevance and accuracy.
- Support sales training and presentations with relevant content.
- Maintain content consistency and ensure alignment with corporate branding and local regulations.
- Identify target audiences, customer needs, and market trends to ensure content relevance.
- Review product labels to ensure compliance with local regulations.
- Stay abreast of industry developments and emerging trends in content marketing, digital media, and technology.
**REQUIREMENTS**
- A Bachelor’s Degree in Marketing, Communications, Journalism, or equivalent.
- Strong command of English language with copywriting skills.
- Minimum 3 years of relevant work experience. Direct selling industry experience preferred.
- Excellent communication and interpersonal skills with the ability to collaborate effectively across teams and cultures.
- Excellent project management skills with the ability to prioritize tasks and meet deadlines.
- Proactive attitude with a willingness to take initiative and adapt to changing priorities.
- Creative thinker with a keen eye for detail and a passion for storytelling.
**Job Type**: Permanent
Pay: RM5,000.00 - RM7,000.00 per month
**Benefits**:
- Dental insurance
- Flexible schedule
- Health insurance
- Maternity leave
- Opportunities for promotion
- Parental leave
- Professional development
- Vision insurance
Schedule:
- Monday to Friday
Supplemental pay types:
- Performance bonus
- Yearly bonus
**Education**:
- Bachelor's (preferred)
**Experience**:
- Marketing: 3 years (preferred)
**Language**:
- Mandarin (preferred)
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