Digital Marketing Executive
7 months ago
**About us**
STS Internet Technology Sdn. Bhd. is an emerging brand management company that partners with a wide range of brands to carry out wholesale and retail business both online and offline. Our mission is to help brands maximize their presence and sales through strategic management, innovative marketing, and exceptional customer service. We bring together a team of experts to drive success for our clients in various sales marketplaces.
**Responsibilities**:
- Assist the senior digital marketing executive in creating and implementing Facebook advertising campaigns, including setting up targeting, ad creatives, and budget allocation.
- Conduct regular performance analysis of Tik Tok/ Shopee/Lazada ads (META) and provide recommendations to improve campaign efficiency
- Collaborate with the project lead/ senior marketing executive to create and implement A/B testing strategies to optimize ad performance
- Monitor ad spend and budget allocation to ensure campaigns are on track to meet their performance targets
- Generate regular reports on campaign performance, including key metrics such as CPC, CTR, and ROI
- Support the project lead/ senior marketing executive in researching and implementing new advertising strategies to improve campaign performance
- Cross collaborate with relevant departments in designing creatives that speak to the customers
- Support in managing monthly sales target
**Requirements**:
- Strong analytical skills and attention to detail
- Excellent written and verbal communication skills
- Familiarity with Facebook Ads Manager and other digital marketing tools
- Ability to work collaboratively with a team and independently
- Positive attitude and willingness to learn.
- Fresh Grads are also welcome to apply. Training will be provided
**Preferred Qualifications**:
- Experience in e-commerce and online retail
- Knowledge of various product categories and market trends within e-commerce
- Bachelor’s degree in Marketing, Business, or a related field
- Familiarity with graphic design tools (e.g., Adobe Creative Suite) is a plus
**Salary**: Competitive, based on experience
**Benefits**:
- Maternity leave
- Opportunities for promotion
- Parental leave
Schedule:
- Monday to Friday
- Weekend jobs
Supplemental pay types:
- Overtime pay
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