Digital Marketing Manager

4 weeks ago


Kuala Lumpur, Malaysia Sim Leisure Adventure Full time

**Job scope**

The Digital Marketing Manager is responsible for executing Sim Leisure Group’s digital marketing campaigns, compromising Sim Leisure Group, ESCAPE Theme Parks and KidZania Kuala Lumpur.
- Plan and prepare digital marketing campaigns, social media content calendars and performance marketing campaigns.
- Prepare digital marketing content and copies in accordance to the outlined marketing campaigns and calendar.
- Design, maintain and update website content and information.
- Monitor performance of websites, social media platforms and digital marketing campaigns to evaluate key deliverables.
- Constantly monitor digital marketing trends within the leisure & theme park industry.
- Observe and suggest improvements for the department’s efficiency and implement wherever needed.
- Perform any ad-hoc tasks as assigned by the superior/management.
- Carry out duties as tasked with a professional attitude, ensuring that Sim Leisure Group's service standards, objectives and code of conduct are met or exceeded at all times.

**Requirements**:

- Working proficiency in graphic design (e.g. Illustrator, Photoshop)/
- Working proficiency in Meta Ads, TikTok Ads, Google Ads and Google Analytics.
- Working fluency in English and Bahasa Malaysia.
- Analytic skills - particularly in social media and digital marketing.
- Proficiency in videography, photography, video editing is an added advantage.
- Creative problem-solving ability.
- Multitasking and meeting strict deadlines.
- Articulate and assertive in communicating ability.

**Job Types**: Full-time, Permanent

**Salary**: RM5,000.00 - RM7,000.00 per month

**Education**:

- Bachelor's (required)

**Experience**:

- People Management: 3 years (preferred)
- Marketing: 5 years (preferred)

Ability to Commute:

- Kuala Lumpur (required)

Ability to Relocate:

- Kuala Lumpur: Relocate before starting work (required)



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