Digital Marketing Manager
4 weeks ago
**Job scope**
The Digital Marketing Manager is responsible for executing Sim Leisure Group’s digital marketing campaigns, compromising Sim Leisure Group, ESCAPE Theme Parks and KidZania Kuala Lumpur.
- Plan and prepare digital marketing campaigns, social media content calendars and performance marketing campaigns.
- Prepare digital marketing content and copies in accordance to the outlined marketing campaigns and calendar.
- Design, maintain and update website content and information.
- Monitor performance of websites, social media platforms and digital marketing campaigns to evaluate key deliverables.
- Constantly monitor digital marketing trends within the leisure & theme park industry.
- Observe and suggest improvements for the department’s efficiency and implement wherever needed.
- Perform any ad-hoc tasks as assigned by the superior/management.
- Carry out duties as tasked with a professional attitude, ensuring that Sim Leisure Group's service standards, objectives and code of conduct are met or exceeded at all times.
**Requirements**:
- Working proficiency in graphic design (e.g. Illustrator, Photoshop)/
- Working proficiency in Meta Ads, TikTok Ads, Google Ads and Google Analytics.
- Working fluency in English and Bahasa Malaysia.
- Analytic skills - particularly in social media and digital marketing.
- Proficiency in videography, photography, video editing is an added advantage.
- Creative problem-solving ability.
- Multitasking and meeting strict deadlines.
- Articulate and assertive in communicating ability.
**Job Types**: Full-time, Permanent
**Salary**: RM5,000.00 - RM7,000.00 per month
**Education**:
- Bachelor's (required)
**Experience**:
- People Management: 3 years (preferred)
- Marketing: 5 years (preferred)
Ability to Commute:
- Kuala Lumpur (required)
Ability to Relocate:
- Kuala Lumpur: Relocate before starting work (required)
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