Digital Marketing Executive

2 weeks ago


Batu Kawan, Malaysia PE Land (Pg) Sdn Bhd Full time

Job Responsibilities
- Develop and implement digital marketing strategies aligned with company objectives.
- Drive corporate branding, identity, and reputation management in the digital sphere.
- Plan and execute online business strategies, promotional campaigns, and in-mall advertising initiatives.
- Analyze market trends and devise impactful digital campaigns for our tenants and partners.
- Source new partners, with a focus on tenants, to expand our digital marketplace.
- Manage digital assets, oversee website development, and ensure continuous improvement.
- Coordinate livestream events, engage hosts, and manage virtual shopper orders.
- Monitor and optimize daily digital operations, including content creation and scheduling.
- Maintain accurate product information, pricing, and inventory across digital platforms.
- Analyze key performance metrics to fine-tune digital campaigns for optimal results.
- Manage and optimize ads on Google, Facebook, and other digital advertising platforms.
- Provide exceptional customer service by promptly addressing inquiries and comments online.
- Collaborate with tenants on joint marketing campaigns and explore sponsorship opportunities.
- Engage the right influencers to drive impactful social media marketing initiatives.
- Participate in mall promotional events, roadshows, and CSR programs to enhance brand visibility.

Job Requirement
- Bachelor's degree in Marketing, Business Administration, or related field.
- Proven experience in E-commerce management and marketing.
- Strong understanding of online market trends and platforms.
- Excellent communication and interpersonal skills.
- Ability to multitask and prioritize in a fast-paced environment.
- Proficiency in digital marketing tools and platforms.
- Experience with Google and Facebook ads optimization.
- Eagerness to learn and adapt to new technologies and methodologies.
- Knowledge of video editing as an added advantage.

**Salary**: RM3,500.00 - RM4,200.00 per month

Schedule:

- Monday to Friday

Ability to Commute:

- Batu Kawan (required)

Ability to Relocate:

- Batu Kawan: Relocate before starting work (required)



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