![Unravel Digital Marketing Sdn Bhd](https://media.trabajo.org/img/noimg.jpg)
Performance Marketing Manager
1 week ago
**We UNRAVEL** your talent within the digital realm while building your character and If you are someone who's passionate about the digital space, creative work, and developing amazing user branded experiences, _UnRavel is the right place for you_. UnRavel is an agency built on ideas and dependent upon the people behind them. We offer a workplace where you can go limitless.
**How you’ll fit in (In both work & our culture)**:
- Work alongside Head of Performance & Managing Director on intelligence tools, data and strategy for new client pitches
- Mentor 1-2 Jr. team member and together with him responsible for performance account execution
- Establish targeting strategies based on customer lifecycle segmentation & predictive analytics
- Execute A/B testing based on hypothesis with the objective of improving campaigns to meet campaign objectives
- Acquire and grow leads, app installations and in-app transaction conversion rates
- Increase effectiveness of performance campaigns through monitoring and testing keywords, ad copy, keyword bids and targeting
- Monitor performance trends, best practices, and techniques to keep up to date on performance knowledge
- Develop estimates, budgets, and strategies for client campaign and new business opportunities
- Work closely with internal & external stakeholders to obtain customer insights with the objective of building relevant and effective campaigns
- Assist internal team for the monthly plan with the rationals and backed with past performance analysis
- Prepare insightful, filled with actionable steps and easy to visualise PCRs / Month end reports for stakeholders
**About you**:
- Minimum 3-4 years of hands-on experience preferably in an agency environment
- Proficient working knowledge on Google Adwords (SEM, GDN & YT), Bing ads, Facebook, Instagram, YouTube
- Experience on LinkedIn Ads, Twitter Ads etc, is a plus
- Advanced knowledge and proven experience in planning and executing SEM, Display, YT and Paid Social Campaigns (Facebook & Instagram)
- Ability to segment audiences and build campaigns to reach customers at various stages of the conversion funnel
- Business acumen with ability to assist sales team with proposals and meeting preparation
**Salary**: RM5,500.00 - RM6,500.00 per month
**Benefits**:
- Additional leave
- Parental leave
- Professional development
Schedule:
- Day shift
Supplemental pay types:
- Yearly bonus
Application Question(s):
- Do you have performance marketing experience?
- What is your current and expectation salary ?
- Do you have experience working by servring client / servicing company before ?
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