Marketing Manager

3 weeks ago

Kampar, Malaysia UTAR HOSPITAL Full time

The role of the Marketing Manager is to manage and promote the Hospital’s brand name and services to consumers and medical audiences. The Marketing Manager is responsible for the day-to-day running of the Marketing Department and its functions.

**Job Responsibility**
- Create and implement marketing plans within budget, in conjunction with the overall business strategy.
- Manage projects such as PR events, launches, Marketing campaigns, Annual GP Study Day, GP evenings, Trade show exhibits.
- Liaise with all the departmental Managers/Directors in creating marketing pieces for different areas.
- Maintain a high level of knowledge of Hospital’s clinical services.
- Work closely with GP Liaison Executives to ensure a clear marketing message is provided to GP audience, including the marketing support and materials supplied.
- Researching and evaluating new opportunities for the business, and customer needs and insights.
- Analysis of the effectiveness of all marketing efforts.
- Issue on-going reports on all activities to the Head/Director.
- Develop an annual marketing plan which should detail the year’s activity to meet agreed company objectives

**JOB REQUIREMENTS**
- Degree with at least 5 years marketing experience in the healthcare industry.
- Good understanding of the Malaysia Healthcare systems.

**Department of Human Resource**

**HOSPITAL UNIVERSITI TUNKU ABDUL RAHMAN**

**Jalan Hospital, 31900 Kampar, Perak**

Ability to commute/relocate:

- Kampar: Reliably commute or planning to relocate before starting work (preferred)

**Education**:

- Diploma/Advanced Diploma (preferred)

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