Digital Marketing Executive

2 weeks ago

Langkawi, Malaysia Pan Pacific Hotels Group Full time

**Malaysia***

**PARKROYAL Langkawi Resort***

**Sales & Marketing***

**Job Grade**:

Full-time

Nestled on the pristine Pantai Tengah beach, the PARKROYAL Langkawi Resort is an idyllic seaside haven where balance, simplicity and joy come to life, offering the ultimate beach holiday.

Located on the longest stretch of beach in Langkawi, PARKROYAL Langkawi Resort is a collection of 301 modern guest rooms, suites, and 7 spacious exclusive villas, equipped with unique facilities and amenities. Each private villa features a private dip pool with direct access to the beach. Dining options include a speciality restaurant, an all-day dining, an ocean view lounge, and a swim-up bar.

Take a swim at the infinity pool on level 5 overlooking the Straits of Malacca and unwind with a drink or two. Featured amenities include 24-hour front desk, business center, gymnasium and a kids’ club. Nourish your soul, body and mind with an invigorating spa treatment at our Suasana Spa.

The Role
- Assist the Marketing Communications Manager in planning, directing, controlling, coordinating and participating in all marketing activities.
- Support in planning and developing digital marketing plan to support the overall marketing plan and strategy of the resort.
- Produce, update and maintain any resort’s visibility in all digital channel.
- Drive the resort’s engagement on social channels by elevating content’s quality that aligns with the market trend.
- To monthly plan and connect with potential influencers and celebrities who utilize the digital platform.
- To have active participation in driving the growth of the resort database.
- Assist to develop all resort communication online materials/literature.
- Develop and manage working relationships with key members of the creative and media agencies.

Talent Profile
- Possess minimum 2 to 3 years of working experience in the similar role, preferably with previous experience of working in Digital Marketing for the hospitality industry.
- Diploma or Degree in Public Relations/Communications/Marketing or equivalent.
- Possess digital marketing analytic skills: Social Media Insights, Google Analytics, OTA’s channels.
- Sound knowledge of social media platforms such as Xiaohongshu, Weibo etc will be an added advantage.
- Proficient in English and Bahasa, both speaking and writing. Understanding of Mandarin language is an added advantage.
- Must be able to work with minimum supervision and fast.
- Has good organizational and communicative skills.
- Is creative and up-to-date with the latest in digital channels.
- Good contacts with key opinion leaders on socials.
- Well-organized and goal-oriented.

How to Apply

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