Market Analyst, Nepal

4 weeks ago

Kuala Lumpur, Malaysia TikTok Full time

Responsibilities
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.
About
About the team
As a Market Analyst (MA) for our Safety and Integrity (S&I), Trust and Safety (T&S) team, you will work on improving our ability to address emerging market risks and escalations, discover unknown risks and proactively remove bad content, as well as increase our ability to improve core metrics such as Egregious Violation Rate (EVR) and Top Creator Overkill Rate (TCOR). MAs will provide critical market level analysis and understanding that will allow each market to increase their impact and drive more strategic direction and improve transparency within and outside of T&S.
Responsibilities
- Responsible to drive improvements to key metrics by performing routine analysis on operational and market health data to identify trends and work cross-functionally to develop solutions and increase our ability to mitigate and reduce the impact of emerging risks across our lines of businesses. S&I will have better data and increased signals and the MA capacity will allow us to respond to metric changes quickly
- Collection of suspected bad cases reported to S&I
- Market level trends and insights
- Ops quality | Market quality
- Sample, challenge and responsible for improving topline metrics such as EVR in partnership with all SI, Policy and Ops teams
- Run routine market analysis to understand local UX and gaps in our moderation, model, keywords and discoverability
- Partner with T&S teams (SME, IM, QA, Policy, INV) to identify gaps, find high impact opportunities to improve product, policy, processes and tooling, and work with S&I Program Managers to tackle them
- Regular XFN Connect
- Initiate project identification, from problem definition to final execution with PgMs and cross functional stakeholders
- Take enforcement actions, perform proactive sweeps and remove bad trends in collaboration with the INV teams. This will address an existing operational gap to manage risks proactively (e.g. Sweeping for low prevalence but high risk content).
- Project Management: ~10-20% will be given to project management (as directed by PgM and Leads). S&I Analysts will often find gaps or emerging trends that warrant a more comprehensive cross functional approach, so they will develop projects with support from S&I colleagues

**Qualifications**:
Minimum Qualifications
- Min 1-3 years of work experience in Trust and Safety / online safety /content moderation or related industry
- Fluency (both written and verbal) in Nepali and full proficiency in English. This role will require you to oversee Nepali market.

Preferred Qualifications
- Proven experience in Data Analysis with strong proficiency in Excel and SQL (preferred)
- Excellent Policy Knowledge in the supported market
- Team player and ability to collaborate with different teams
- Great communication skills (verbal and interpersonal)
- Proficient in Excel (pivot tables, functions, charts etc) and good Lark sheet knowledge
- Experience with data analysis and reporting.
- Excellent time management and great problem solving skills
- Basic Project Management skills
- TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

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