Media Buy Specialist
4 weeks ago
**Role Description**
**Qualifications**
- Bachelor’s degree in Marketing, Business Administration, or a related field
- Minimum of 3 years of experience in digital marketing
- Experience in managing and optimizing ad campaigns across various channels and platforms, including Google AdWords, Facebook Ads, LinkedIn Ads, and Programmatic Advertising platforms
- Strong analytical skills with experience in data analysis and reporting using tools such as Google Analytics, Adobe Analytics, and Excel
- Knowledge of A/B testing and experimentation methodologies to optimize ad performance
- Excellent written and verbal communication skills, attention to detail, and ability to work collaboratively with cross-functional teams
- Experience in e-commerce or direct-to-consumer businesses is a plus
- Digital marketing certifications such as Google Analytics, Google AdWords, Facebook Blueprint, or HubSpot Inbound Marketing Certification are a plus
- Fluency in both English and Malay languages
Pay: RM2,496.07 - RM4,198.27 per month
Schedule:
- Monday to Friday
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