Marketing Manager
2 weeks ago
We are seeking a highly skilled and motivated Marketing Manager to lead our marketing efforts and achieve the following key performance indicators (KPIs):
1. Collaborations: Successfully execute at least 2 collaborations per year with complementary brands to enhance brand exposure and reach new audiences.
2. Major Events: Plan and organize 2 major events annually that effectively promote our products and boost brand recognition.
3. Social Media Reach: Strategically grow our social media presence with a target of 10,000 followers on both Instagram and TikTok, and 5,000 followers on Facebook.
4. Website Traffic: Drive consistent and meaningful monthly website traffic, meeting or exceeding predefined targets.
5. Product Launches: Oversee the successful launch of 4 new products throughout the year, generating excitement and demand in the market.
6. Data-driven Promotions: Plan and execute 4 data-driven promotions annually to drive dine-in and increase customer engagement.
7. CRM Database Growth: Expand our CRM client database by implementing effective lead generation and retention strategies.
8. Customer Satisfaction: Conduct monthly customer satisfaction surveys and ensure a minimum of 12 surveys per year to gather valuable feedback and enhance customer experience.
9. Public Engagement: Organize at least 1 public engagement event per year to strengthen our brand's community presence and foster brand loyalty.
Possess a proven track record in marketing, strong analytical skills, and the ability to lead and inspire a team. Additionally, exceptional communication and interpersonal skills are essential for building successful collaborations and partnerships with other brands. A deep understanding of social media platforms, digital marketing, and data-driven decision-making is crucial to achieve the KPIs effectively.
**Salary**: Up to RM5,000.00 per month
**Benefits**:
- Maternity leave
- Meal allowance
- Opportunities for promotion
- Professional development
- Work from home
Schedule:
- Monday to Friday
Supplemental pay types:
- Performance bonus
Ability to commute/relocate:
- Petaling Jaya: Reliably commute or planning to relocate before starting work (preferred)
**Education**:
- Diploma/Advanced Diploma (preferred)
**Experience**:
- Marketing & Communications: 3 years (preferred)
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