Digital Marketer

We are seeking a motivated and creative Digital Marketer (experience in Meta Ads and Google ads) to join our company. As a Digital Marketer, you will be responsible for developing and running engaging and visually appealing ads for our skincare products to run ads. Your primary goal will be to Manage and optimize digital advertising campaigns, including Google Ads, social media ads, and display advertising to drive sales.
- Fluent in writing and spoken communication in English and Bahasa Melayu
- Manage and optimize digital advertising campaigns, including Google Ads, social media ads, and display advertising.
- Google Ads
- FB Ads
- SEO
- Strong communication skills to collaborate with a cross-functional team.
- Social media savvy, a good trend-spotter: knowledge of the latest trend of social media (TikTok, Instagram Stories, Reels, etc.)

**; Requirements**:
- Execute effective online advertising campaigns to drive brand awareness, engagement and generate leads.
- Monitor and analyse the performance of online ads and make data-driven adjustments to enhance the advertisement/campaign effectiveness.
- Monitor and report on key performance indicators (KPIs) to track the success and impact of online ads and marketing campaigns.
- Utilize Facebook Ads, Instagram Ads, Google Ads and Tiktok Ads platforms to reach target audiences effectively.
- Implement search engine optimization (SEO)techniques to improve website rankings, increase organic traffic, and enhance user experience.
- Develop and run marketing campaigns, including budgeting, planning content, and determining effective marketing angles for ads and videos.
- Produce high-quality copywriting for ads, landing pages, social media posts, and other marketing materials.
- Produce high-quality creative material such as posters, banners and videos for online advertising campaigns.
- Maintain a strong understanding of target audience preferences and behaviour to optimize ad targeting and messaging.
- Effectively manage advertising budgets and ensure cost efficiency.
- Leverage META Business Manager Suite to optimize ad performance and campaign management.
- Leverage Google Analytic 4 and Google Tag Manager to track and analyze campaign performance.