Pr, Media

2 weeks ago


Petaling Jaya, Malaysia City University Malaysia Full time

**Position Overview**:
We are seeking a talented and versatile PR, Media, and Editorial Specialist to join our team.

**Responsibilities**:

- **1) Media Relations**:_
- Cultivate and nurture relationships with key media contacts, journalists, and influencers.
- Proactively pitch story ideas, press releases, and media advisories to secure impactful media coverage.
- Coordinate and facilitate interviews, press conferences, and media appearances for company representatives.
- **2) Content Creation and Editorial**:_
- Develop engaging press releases, media kits, and written materials that resonate with the target audience.
- Create and curate high-quality content for the company blog, website, social media, and other digital platforms.
- Craft and edit messaging to ensure alignment with organizational values, goals, and key initiatives
- **3) Brand Management**:_
- Collaborate in the development and maintenance of a consistent brand image across all communications and media channels.
- Monitor media coverage and online conversations, proactively addressing potential

PR issues.
- Ensure messaging consistency across departments through effective collaboration with cross-functional teams.
- **4) Event Management**:_
- Plan, execute, and oversee media-related events such as product launches, press conferences, and promotional campaigns.
- Manage media attendance, coverage, and coordination for events, trade shows, and industry conferences.
- **5) Social Media and Digital Engagement**:_
- Manage and maintain social media accounts to foster positive engagement and uphold a strong online presence.
- Identify trends and industry news for timely and relevant engagement.
- **6) Editorial Excellence**:_
- Edit and proofread written materials for accuracy, clarity, and adherence to brand guidelines.
- Ensure a consistent editorial tone and style across all company communications. Monitor and analyze PR and media performance metrics, providing actionable insights for improvement.
- **7) Measurement, Reporting and Crisis Communication**:_
- Prepare regular reports on media coverage, PR activities, and campaign effectiveness.
- Develop and implement crisis communication strategies and serve as

a spokesperson during critical situations.

**To be successful in this role, you will need to have**:

- Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or a related field.
- Proven experience (minimum 3 years in PR and Media Relations, minimum 2 years in Editorial Roles).
- Exceptional writing, editing, and verbal communication skills, with keen attention to detail.
- Strong networking and relationship-building abilities.
- Proficiency in social media platforms and digital communication tools.
- Ability to manage multiple projects and work effectively under pressure.
- Familiarity with media monitoring and reporting tools.
- Experience in crisis communication and issues management is advantageous.

**Job Types**: Full-time, Permanent

**Salary**: RM3,000.00 - RM5,000.00 per month

**Benefits**:

- Health insurance
- Opportunities for promotion
- Professional development

Schedule:

- Monday to Friday

**Education**:

- Bachelor's (preferred)

**Experience**:

- PR and Media Relations: 3 years (required)

Expected Start Date: 09/04/2023


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