Digital Marketing Specialist
6 months ago
**Job Responsibility**:
- Design, build and maintain our social media presence
- Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and Measure experiments and conversion tests
- Collaborate with internal and external teams to create landing pages and optimize the user experience
- Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
- Instrument conversion points and optimizes user funnels
- Collaborate with agencies and other vendor partners to evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
**Job Requirement**:
- Bachelor’s degree / Diploma in marketing, business, or related field.
- In-depth knowledge of marketing techniques and databases.
- Proficient in MS Office and marketing software.
- Knowledge of CRM tools, Google AdWords, Facebook Meta Business, and online analytics.
- Understanding of advanced marketing principles.
- Ability to multi-task and meet strict deadlines.
- Excellent communication and interpersonal skills.
- Good understanding of office management.
- Ability to follow instructions and work independently on projects.
**Job Types**: Full-time, Permanent
Pay: RM3,500.00 - RM6,000.00 per month
**Benefits**:
- Maternity leave
- Parental leave
- Professional development
Schedule:
- Monday to Friday
Ability to commute/relocate:
- Jalan Ipoh: Reliably commute or planning to relocate before starting work (preferred)
**Experience**:
- Digital marketing: 3 years (preferred)
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