Advertiser Experience

3 weeks ago

Kuala Lumpur, Malaysia TikTok Full time

Responsibilities
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo.

Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.

**About the Team**:
As an Engagement Specialist in our Advertiser Experience team, you will partner directly with our advertisers in collaboration with the Sales team to enhance the advertiser's experience on our platform. You will team up with cross-functional stakeholders in Policy, Training, and Operations to assess and optimize existing services, providing qualitative and quantitative feedback on emerging issues.

**Responsibilities**:

- Engage with advertisers to provide a tailored premium service, enhancing the overall advertiser's experience on our platform.
- Engage sales and other cross-functional teams, organizing activities and delivering insights from selected verticals/markets.
- Contribute to defining and operationalizing premium services for key customers.
- Collaborate closely with Sales, IMI, RIM, PPO, and Policy for onboarding and rolling off advertisers based on integrity and revenue data.
- Curate continuous improvement in advertiser onboarding and proactive integrity strategies, collaborating with our Policy, Training, Operations, and Sales teams.
- Provide recommendations to senior management through quantitative and qualitative analysis of challenges and projects dedicated to specific verticals/markets.
- Establish and improve upon the best practices for the team, writing and maintaining compelling, and accurate documentation and reporting.
- Interact with advertisers daily across all segments of the business, including Key Accounts, Growth and Mid-Market.
- Weekly insights sharing with the segment sales teams providing integrity trends and best practices.
- Provide weekly performance metric insights to the AdEx management team to ensure alignment on KPIs such as Posting Rate and Risk Index.

**Qualifications**:
**Minimum Qualifications**:

- Proven experience in project management, preferably in Operations, Monetization Integrity, or Trust and Safety.
- 2 + years of account management, customer success, customer experience, public relations, partnership management or service design.
- Creatively and analytically inspired, with experience in measuring the effectiveness of initiatives and defining the metrics to measure them.
- Work proficiency with operational metrics such as false positives and negatives, accuracy, and recall.
- Prepare and present compelling narratives to showcase the progress of internal initiatives, presenting data alongside socio-cultural context.

**Preferred Qualifications**:

- Experience in condensing findings, inquiries, and recommendations to cross-functional team members, preferably with exposure to senior stakeholders.
- Experience with design thinking and data literacy is a welcome plus.
- Fluent English

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

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