Marketing Exec

3 weeks ago

Ara Damansara, Malaysia Scentses + Co Full time

Develop and execute marketing strategies and creative campaign based on data collection and analysis on Meta Platforms (Facebook, Instagram) and TikTok
- Identify and engage in content creation development that are relevant to our brand identity, niche and demographics
- Brainstorm new, creative approaches to campaigns
- Keep abreast of emerging trends
- Liaising with Content Creators to create and coordinate marketing strategies that work across different channels
- Liaising with different partners (organisers, promoters) for the execution of offline engagements
- Keep track of different ROI metrics through analytics tools

**; Requirements**:
- Highly independent, data-driven, organised and self-driven: Hybrid Work Arrangement
- At least 1 year of experience in Marketing and/or relevant field in the digital marketing space or eCommerce, priority to be given to those with prior experience in Influencer Marketing field.
- Proven track record in outreach campaign strategies
- Familiarity with analytics tools
- In-depth knowledge of social media marketing industry
- Outstanding project and time management skills

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