Social Commerce Content Creator
9 months ago
**Responsibilities**:
- Content Strategy and Creation
- Develop and execute a comprehensive content strategy tailored specifically for TikTok and Xiao Hong Shu, with a focus on driving sales and engagement.
- Create engaging and innovative content, including short videos, tutorials, product showcases, and user-generated content that resonates with the target audience.
Platform Expertise
- Stay updated on the latest trends, features, and algorithms of TikTok and Xiao Hong Shu to maximize content reach and effectiveness.
- Leverage platform-specific tools and techniques to enhance content discoverability and engagement.
Audience Engagement
- Foster a loyal and engaged community of followers on TikTok and Xiao Hong Shu by actively responding to comments, messages, and user-generated content.
- Encourage audience participation and interaction with the content.
Sales Generation
- Implement content-driven sales tactics to drive traffic to live session & increase conversion rates and revenue on both platforms.
- Collaborate closely with the social commerce, Internal Host and agencies to promote products effectively through content.
Analytics and Optimization
- Monitor and analyze content performance, tracking KPI, and making data-driven recommendations for content optimization.
- Continuously refine content strategies based on audience insights and platform analytics.
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