Social Media Content Executive

2 weeks ago


Kuala Lumpur, Malaysia YouTrip Singapore Full time

**We Are**

YouTrip is a Southeast Asian financial technology company dedicated to creating the next-generation of digital financial services for consumers and businesses. In 2018, we launched the region’s first and leading multi-currency payment app.

With our consumer and corporate products, YouTrip and YouBiz, we empower users with the most affordable and convenient financial innovations. YouTrip is a Major Payment Institution licensed by the Monetary Authority of Singapore (MAS), and owns principal memberships and issuing licenses with two of the largest card schemes, MasterCard and Visa.

YouTrip has been recognised by industry experts, winning awards for FinTech Employer of the Year by MAS and Singapore Fintech Association (SFA), Most Innovative FinTech Company in Southeast Asia and Best SME Finance Management Platform from APAC Insider’s 2023 Singapore Business Awards. We were also recently recognised as one of the Top Startups in Singapore by LinkedIn, further cementing our position as a leading fintech company in the region.

Our culture is entrepreneurial, open & inclusive, and teamwork-oriented. We are looking for talents with the aspiration to thrive in a rapidly growing business in the exciting FinTech space.

**About The Role**

As a Social Media Content Executive, you’ll be at the forefront of curating engaging content that captivates and resonates with diverse audiences in the modern social media landscape You will plan, conceptualise, and create high-quality, trendy, and impactful content across YouTrip’s social media platforms, with a key focus on video content particularly for TikTok and Instagram. If you’re passionate about video content creation and wish to grow in a fast-paced and exciting industry, we’ve got the perfect opportunity for you.

**You Will**
- Support the brand & content team by formulating a TikTok social strategy to drive brand awareness and meaningful community engagement
- Plan, research & execute content development in accordance to overall social media marketing strategy & content calendar
- Create, schedule & post weekly video content for YouTrip’s Instagram & TikTok accounts
- Interact with followers and oversee conversations in line with the brand’s voice
- Stay up to date with the latest emerging platform trends and explore creative ways to create trendy, attention-grabbing, and culturally relevant content
- Collaborate closely with the marketing team to understand performance and growth metrics to make necessary creative improvements to further optimise contents Actively participate in brainstorming and content ideation sessions

**You Are**
- **A Social Media Enthusiast - **The social space is your playground You are passionate about social media and staying informed about the latest trends, particularly TikTok.
- **A Versatile Storyteller - **You possess strong storytelling and creative skills with a keen eye for visual aesthetics. You also have a firm grasp of basic video editing and Tik Tok editing tools, and are able to own the entire process of planning, shooting, editing, and uploading content.
- **A Natural Communicator - **You have a good command of English and possess the ability to articulate effectively and collaboratively in a team environment. Proficiency in an additional language such as Bahasa Malaysia or Mandarin will be an added advantage, but is not a must.
- **A Proactive Self Starter - **You have the ability to work well in teams and independently. You also have an open mind with a willingness to learn; you have a can-do attitude and are ready to roll up your sleeves and get things done.

**What You can Expect from Us**
- An innovative culture that encourages talents to work highly collaboratively in a respectful, friendly environment
- Access to a deep bench of technical and business experts Working with an entrepreneurial team of people from across the region

**To Apply



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