Marketing Executive

3 weeks ago


Petaling Jaya, Malaysia Warner Bros Careers Full time

**_Every great story has a new beginning, and yours starts here._**

**_ Welcome to Warner Bros. Discoverythe stuff dreams are made of._**

**Who We Are **

When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the _storytellers_ bringing our characters to life, the_ creators_ bringing them to your living rooms and the _dreamers_ creating what’s next

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

**Your New Role**

**Your Role Accountabilities**
- Download all new assets and sort them accordingly from Adstream into W drive daily
- Localize and publish the latest assets on WB360 - localized artwork, website banners, living posters, ePosters, social media assets, and include any notable news and spotlight articles etc.
- Provide exhibitors with localized assets and videos
- Work closely with manager on project management of each campaign across all areas of the marketing mix including delivery of creatives, promotions, digital/social and screening events.
- Follow up on advertising layouts and adaptation of creative advertising materials such as TV spots, print, radio, Internet and outdoor and submit to Manager for approval.
- Ensure timely submission of all advertising materials
- Manages all aspects of publicity for all releases, for both traditional and digital media.
- Co-ordinate all screenings (including attendance, screening reactions, embargos), and service publicity materials (photos, production notes & EPK) and movie information to media.
- Assist in Social management, including material handling, monitoring and liaison with social agency.
- Exhibitor/promo partner promo contests on their social channels/ websites (Inclusive of premium selection, premium payment, production and delivery).
- Planning of in-cinema spaces and create mock ups for Manager’s approval.
- Manages timeline of production/installation of all trade display.
- Update all planned/confirmed in-cinema spaces/standees and choice of artwork/video assets.
- RO Wrap Decks
- Support RO with provision of local screening reactions and official reviews.
- Submit creative materials to LPF (Censorboard) for public/ad placement approval.

**Qualifications & Experience**
- Minimum of 3-5 years of working experience in supporting marketing/communication campaigns.
- Good knowledge of digital and social media marketing, how to gather and use insights to improve impact in reaching out to the right target audience.
- Excellent written and verbal communications skills and experience of developing a range of engaging content for multi-media channels, that tailors messages and finds innovative and creative marketing techniques to reach target audience.
- Ability to work flexibly and manage competing priorities with ability to work proactively using own initiative and drive.
- Experience of building and liaising relationships with agencies, external suppliers including corporate partners, trade partners and a wide range of internal stakeholders.
- Desirable traits would include passion in the entertainment industry and interest in movies and pop culture/trends.

**How We Get Things Done**

**The Legal Bits



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