Social Media Planner
3 weeks ago
**Job Title: Social Media Planner**
**Company: Kopi Saigon**
**Location**: Subang, Shah Alam
**About Us**: Kopi Saigon is the largest Vietnamese coffee brand in Malaysia with 91 outlets. We are passionate about delivering authentic Vietnamese coffee experiences and are looking for a creative and strategic Social Media Planner to join our dynamic team.
As a Social Media Planner at Kopi Saigon, you will be responsible for enhancing our online presence, engaging with our audience, and driving our social media strategy across various platforms. Your role will include content creation, strategic planning, and collaboration with various stakeholders to promote our brand effectively.
**Responsibilities**:
- **E-commerce and TikTok Shop Management**:
- Manage the TikTok Shop, plan and brainstorm ideas to enhance sales on TikTok Shop and other e-commerce platforms.
- Oversee the ordering process and ensure timely updates of merchandise.
- **Content Scheduling**:
- Schedule content for all social media platforms (TikTok, Instagram, Twitter) two weeks in advance.
- **Social Media Engagement**:
- Monitor and reply to social media interactions.
- Analyze engagement metrics for past content and develop strategies to improve low engagement content.
- **TikTok Live Handling**:
- Manage and conduct live sessions on TikTok to engage with our audience.
- **Supplier Survey**:
- Research and survey suppliers for merchandise to ensure quality and cost-effectiveness.
- **Engagement Summary**:
- Create summaries of social media engagement, tracking daily metrics and reporting results weekly.
- **Content Planning and Coordination**:
- Plan and collaborate with videographers to brainstorm and create engaging content.
- Handle the posting of content on social media platforms.
- **Marketing Activities**:
- Plan and execute marketing activities for Kopi Saigon.
- Develop unique promotional campaigns and offers to attract customers.
- **Product Content Planning**:
- Strategize content plans for both current and future products to keep the audience engaged and informed.
- **Viral Content Creation**:
- Plan and create viral content to increase brand visibility and engagement.
- **Collaboration with Key Opinion Leaders (KOLs)**:
- Develop storylines and coordinate with KOLs, artists, and influencers for content creation and promotions.
- **Graphic Design Coordination**:
- Provide ideas and direction to graphic designers for creating promotional posters and marketing tools.
- **Trend Analysis**:
- Stay updated with current trends and implement them in social media postings to keep content relevant and engaging.
**Qualifications**:
- A diploma in Graphic Design or a related field would be fantastic.
- Show us your creative side and any projects you've worked on (Compulsary)
- Proven experience in social media planning and management.
- Strong understanding of social media platforms and their respective audiences.
- Excellent analytical skills with the ability to interpret data and generate insights.
- Creativity and ability to think outside the box for content ideas.
- Strong communication and collaboration skills.
- Experience in conducting live sessions on social media platforms.
- Familiarity with social media analytics tools.
Pay: RM3,000.00 - RM4,300.00 per month
**Benefits**:
- Flexible schedule
- Health insurance
- Meal allowance
- Opportunities for promotion
- Professional development
Schedule:
- Monday to Friday
- Weekend jobs
Supplemental pay types:
- Commission pay
Application Question(s):
- Send me your portfolio
**Experience**:
- Content Media: 1 year (required)
Application Deadline: 07/04/2024
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