Marketing Manager

6 months ago


Sungai Buloh, Malaysia KUALA LUMPUR FRIED CHICKEN (M) SDN BHD Full time

Job Responsibilities:

- Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
- Monitor social media traffic metrics, follow online conversations on a company’s social media accounts and solve customer concerns using social media platforms.
- Create and implement marketing campaigns that meet overall organizational goals, budget and KPI objectives.
- Assessing strategic partnership opportunities for marketing initiatives.
- Analysis of the effectiveness of all marketing efforts. Regular review and improvement of marketing programs and evaluate the viability of new ones.
- Regularly communicate upcoming initiatives or opportunities to ensure engagement with all stakeholders and provide support to achieve delivery of the overall marketing strategy.
- Maintain awareness of competitor activity and campaigns.
- Manage relationships with partners, agencies, suppliers, community stakeholders and other relevant stakeholders.
- Responsible for execution of marketing program and able to work closely with the sales team to develop customized trade marketing activities.
- Ability to strategize business plans and monitor trade marketing activities.
- Develop annual Marketing & Brand plan based on analysis of market, trade and consumer needs and company resources and capabilities.
- To manage and execute brands’ planning and A & P budget.
- Build rapport with dealers and distributors.
- Other ad-hoc duties that may be assigned by Management when required.

Job Requirements:

- Possess Bachelor’s Degree in Marketing, Digital Marketing, Public Relations, Mass Communication or equivalent.
- At least 3 years of experience in a managerial role. Preferably from food industry.
- Exceptional verbal & written communication skills in both Malay & English.
- Creative mindset with the ability to think strategically and develop innovative marketing approaches.
- Attention to details, possess excellent organizational skills and able to manage multiple tasks simultaneously.
- Proficient in Microsoft Office suite (MS Word, Outlook, Excel and PowerPoint).
- Possess own transport.
- Able to work at Taman Industri Sg Buloh, Kota Damansara, Petaling Jaya.

**Salary**: RM5,500.00 - RM7,000.00 per month

**Experience**:

- Marketing: 3 years (preferred)

**Language**:

- Chinese (preferred)
- English (preferred)

Application Deadline: 03/31/2022


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