Lifestyle and SEO Writer

2 weeks ago

Kuala Lumpur, Malaysia Maple Tree Media Sdn Bhd Full time

**Beauty Insider and Glitz**

As Owners of the Largest Beauty & Lifestyle Media in Singapore and Malaysia, Beauty Insider & Glitz is seeking a skilled and creative Lifestyle and SEO Writer to join our team. As a Lifestyle and SEO Writer, you will play a crucial role in producing engaging, well-researched, and SEO-optimized content that resonates with our target audience. Your ability to blend compelling storytelling with strategic keyword integration will contribute to our online presence and brand visibility.

**Responsibilities**:
Generate high-quality, original, and informative content centered around lifestyle topics. This includes articles, blog posts, guides, product descriptions, and more.

Incorporate SEO best practices to optimize content for search engines. Conduct keyword research and seamlessly integrate relevant keywords into the content while maintaining natural readability.

Thoroughly research lifestyle trends, industry news, and relevant topics to ensure accurate, up-to-date, and valuable content.

Craft content that resonates with our target audience, addressing their interests, concerns, and needs.

Review and edit your own work for clarity, accuracy, grammar, and adherence to brand voice and guidelines.

Coordinate with the editorial team to align content strategies, brainstorm ideas, and ensure a consistent editorial tone.

Manage your workload and adhere to project deadlines, ensuring timely content delivery.

Monitor and analyze the performance of your content using relevant metrics. Adjust content strategies based on data insights to optimize engagement and reach.

Be flexible in adjusting content strategies to align with shifting industry trends and audience preferences.

Maintain consistency in brand messaging and voice throughout all content pieces.

**Requirements**:

- Demonstrated experience as a writer, preferably in the lifestyle or related niche. Portfolio of published articles showcasing SEO expertise is a plus.
- Strong understanding of SEO principles and experience with keyword research and optimization.
- Ability to craft engaging, relatable, and informative content while adhering to SEO guidelines.
- Adept at conducting thorough research to gather accurate information for content creation.
- Capable of adjusting writing style to suit different content types and target audiences.
- Excellent organizational skills to manage multiple projects and meet deadlines.
- Strong self-editing skills with a keen eye for detail.
- Effective communication and collaboration skills within a team environment.
- Bachelor's Degree in Journalism, English, Communications, or a related field (preferred but not mandatory).

**Salary**: RM2,500.00 - RM3,000.00 per month

**Benefits**:

- Maternity leave
- Opportunities for promotion
- Parental leave
- Professional development
- Work from home

Schedule:

- Monday to Friday

Application Question(s):

- Can you provide examples of your previous work as a writer, particularly in the lifestyle or related ? Please highlight any articles or content that showcase your ability to integrate SEO principles.
- How do you stay updated on current trends and developments within the lifestyle and SEO industries?
- What inspired you to pursue a role as a Lifestyle and SEO Writer, and why do you believe you're a strong fit for this position?
- How much is your current salary, what is your expected salary and when can you start ?

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