Internship - Marketing and Digital Marketing
6 months ago
** **This internship would be for for 3 to 6 months, depending on the business needs and the performance of the intern. WFH 4 days a week.
**Company Description**
USEA Global specializes in providing background music, scent fragrance, in-store radio advertising, smart digital signage, HR solutions, and on-site installation of sound speakers and cabling services. With expertise in Asian consumer psychology and in-store operations dynamics, USEA Global serves more than 750,000 outlets across the Retail, F&B, and Hospitality sectors. As a psych-tech company, USEA Global leverages data analysis to optimize buying probabilities for clients and maximize profitability across services offered.
**Responsibilities**
- **Content Creation and Management**:
- Curate and schedule content calendars to ensure consistent and timely delivery of content.
- Conduct keyword research and optimize content for SEO purposes.
- **Social Media Management**:
- Monitor social media channels and engage with the audience through comments, messages, and posts.
- Develop and implement social media campaigns to increase followers, engagement, and brand awareness.
- Analyze social media metrics to track the performance of campaigns and identify areas for improvement.
- **Digital Advertising**:
- Assist in creating and optimizing digital ad campaigns across various platforms such as Google Ads, Facebook Ads, and LinkedIn Ads.
- Monitor ad performance and make adjustments to optimize ROI.
- Conduct A/B testing to refine ad creative and messaging.
- **Market Research**:
- Conduct market research to identify trends, competitor strategies, and customer preferences.
- Compile and analyze data to provide insights that inform marketing strategies and tactics.
- **Graphic Design**:
- Collaborate with the design team to create visually appealing graphics for digital and print materials.
- Assist in maintaining brand consistency across all marketing collateral.
- **Event Coordination**:
- Support the planning and execution of marketing events both online and offline.
- Coordinate logistics, manage invitations, and assist with event promotion.
- **Reporting and Analysis**:
- Compile regular reports on key marketing metrics and present findings to the marketing team.
- Use data analysis tools to extract actionable insights and optimize marketing strategies.
**Qualifications**
- Currently enrolled in a Bachelor's or Master's degree program in Marketing, Communications, Business, or related field.
- Strong written and verbal communication skills.
- Proficiency in Microsoft Office Suite and social media platforms.
- Basic knowledge of digital marketing concepts such as SEO, SEM, and social media advertising.
- Experience with graphic design tools (e.g., Adobe Creative Suite) is a plus.
- Ability to multitask and work in a fast-paced environment.
- Detail-oriented with strong analytical and problem-solving skills.
**Benefits**
- Hands-on experience in a dynamic marketing environment.
- Opportunities for professional development and networking.
- Potential for future employment or recommendation based on performance.
Note: This scope of work is intended to provide a general overview of the internship responsibilities and requirements. Specific tasks and expectations may vary depending on the organization's needs and the intern's skillset.
**Job Types**: Full-time, Internship
Contract length: 3 months
**Salary**: RM800.00 - RM1,000.00 per month
**Benefits**:
- Work from home
Schedule:
- Monday to Friday
**Location**:
- Kuala Lumpur (required)
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