Marketing Assistant

8 months ago


Kuala Lumpur, Malaysia EBC Group Full time

**Responsibilities**:

- Develop and implement social media marketing strategies to increase brand awareness, engagement, and conversions across various platforms (e.g., Instagram, Facebook, Twitter, LinkedIn).
- Create and curate engaging content for social media channels, including but not limited to posts, stories, videos, and graphics.
- Monitor social media channels for trends, conversations, and opportunities to engage with our audience and respond to inquiries in a timely manner.
- Conduct market research and competitive analysis to identify new opportunities and optimize marketing strategies.
- Analyze campaign performance metrics and provide regular reports and insights to inform decision-making and optimize future campaigns.
- Assist in the development and maintenance of marketing materials, including website content, landing pages, and promotional materials.
- Stay up-to-date with industry trends, best practices, and emerging technologies in social media and performance marketing.

**Requirements**:

- Bachelor's degree in Marketing, Communications, or related field.
- Proven experience in social media marketing and performance marketing, preferably in a similar industry (Fintech).
- Strong understanding of social media platforms, advertising tools, and analytics (e.g., Facebook Ads Manager, Google Analytics).
- Excellent written and verbal communication skills with the ability to create engaging content.
- Creative thinking and problem-solving skills with a keen eye for detail.
- Strong analytical skills with the ability to interpret data and generate actionable insights.
- Ability to work independently as well as collaboratively in a fast-paced environment.
- Proficiency in graphic design tools (e.g., Adobe Creative Suite) is a plus.
- Passion for marketing and staying ahead of digital marketing trends.
- **Able to start work immediately is preferable



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