Digital Marketing, Executive

6 months ago


Melaka, Malaysia Yong Tai Berhad Full time

**Responsibilities**
- Manage the content that the business/promotion/event to all social media platform which include facebook, Instag, Youtube, Tiktok, Twitter, webpage etc.
- Research, writing briefs, competitor analysis, internal reporting, creative trafficking and reviews, creator campaign management, improve social posting, social calendar management, and copywriting
- Partner with cross-functional teams (Event, Marcom, Marketing, Designer) to coordinate and optimize tactics and programs
- Event Support / coordination between team member (Encore / YTB) event
- Provide creative ideas for content marketing and update website
- Collaborate with designers to improve user experience
- Increase follower for new digital marketing platform
- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
- Manage the creation of relevant and engaging digital content for publishing onto various digital platforms
- Manage digital advertising campaigns (SEM, Display, Social, Programmatic)
- Perform any other duties as assigned and when necessary by Superior / Management.

**Requirements**:

- Bachelor Degree in Digital Marketing, Marketing, Communications, Business or related field
- Minimum 1-2 years of experience in Marcom (B2C), digital specialist, content creation
- In-depth knowledge of various social media platforms
- Highly creative with excellent analytical abilities
- Outstanding communication and interpersonal skills
- Up-to-date on the latest trends and technologies in digital marketing
- Experiences in photography, videography, video editing for posting
- Able to increase follower for new digital marketing platform
- Proven experience as Digital Marketing Executive or similar role
- Excellent understanding of digital marketing concepts and best practices

**Salary**: RM2,000.00 - RM3,500.00 per month

**Benefits**:

- Health insurance
- Maternity leave
- Parental leave

Schedule:

- Monday to Friday

Ability to commute/relocate:

- Melaka: Reliably commute or planning to relocate before starting work (required)

Application Question(s):

- Can you do videography? ________
- How long is your notice? ________


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