Digital Marketing Executive
6 months ago
**About Valiram**
**Valiram Brands**:
- Beauty (Victoria’s Secret, Bath & Body Works, Rituals, Molton Brown).
- Fashion (Michael Kors, Steve Madden, Tory Burch, Chloe, MLB Korea, Giuseppe Zanotti, Charles & Keith, Pedro etc).
- Accessories (Swarovski, Mont Blanc) Travel Retail (Hermes, Bvlgari, The Flying Emporium, Coach, Polo Ralph Lauren, Lacoste, Beaute Love, Ion Gizmos, Candy Party, Wear + When, Tumi).
- F&B (Bacha Coffee, Quivo, Godiva, TWG Tea, Laderach, Candy Party).
- Watches (Swiss Watch Gallery, Tudor, Rolex, Cartier, Tissot, Zenith, Bell & Ross, Breitling, Blancpain, Omega).
At the office: Valiram HQ is located 10 minutes to Pavilion and 5 minutes to KLCC. We offer flexibility in working schedules depending on our employee’s lifestyle preferences. Access to our staff only cafe with a view of the city to price friendly food options.
We celebrate diversity with 32 nationalities spread across our team. To embrace this diversity, we celebrate the various festivities all year round such as Hari Raya, Malaysia Day, Chinese New Year, Deepavali and Christmas.
You can engage in various activities monthly including badminton, hiking, running and language class and meet other employees from across our brands and head office. All activities are free of charge
**About the Role**
In your role as Digital Marketing Executive, you will help us in planning and managing all digital marketing related responsibilities for Valiram Group brands for F&B. You'll also be responsible to develop content and communication to customers on digital platforms.
**Key Responsibility Areas**:
a) Digital Media Planning
- Build strong digital presence through a hands-on approach in developing digital content, creative, copy and video.
- Identify trends and optimise spend and performance based on insights.
- Stay abreast of the latest digital trends, identify new opportunities and prospect potential partners for us to create innovative and inspiring digital campaigns.
b) Social Media
- Daily management of the company’s social accounts.
- Coordination with brand partners to gather assets, select content and plan monthly social calendar.
- Develop social media campaigns to build online brand awareness.
- Follow brands, partners and relevant communities on social media and be aware of the latest releases and industry news.
- Advise on the latest best practices and technological developments.
- Reply to comments, direct messages and questions on company’s social accounts.
c) Omni-Channel Collaboration
- Utilise strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Collaborate with Retail and rest of Marketing team to execute relevant online marketing initiatives to support offline marketing initiatives.
d) Website
- Manage and maintain content on company’s website.
- Collaborate with internal and external stakeholders to create landing pages and optimise user experience.
- Researching brands related content to develop inspiring and engaging stories. If required, work with content editor to refine or produce more elaborate content pieces.
e) Reporting and Analysis
- Track and measure the performance of each campaign. Analyse results, prepare post-campaign reports and share with relevant members of the team to develop optimisation plans.
- Conduct competitor business analysis, identify best practices and share with the team.
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI & KPIs).
**Key Requirements**:
- Education: Degree in Marketing, Advertising, Communications or related field.
- Professional Experience: 1-3 years of experience in Marketing, Advertising, Communications or related field.
- Personal attributes:
- Good knowledge of social media and digital marketing tools, curiosity for things related to digital.
- Analytical and able to drive meaning from data.
- Fluid to adapt to a highly dynamic luxury retail environment online and offline.
- Self-motivated and can work independently.
- Proficient in computer skills.
- To succeed in this role, you will need the drive and passion for learning about the industry and the ability to cope in a fast-paced environment.
- Languages: Fluent English and both in written and spoken. Knowledge of other language is added advantage.
**Why work for us?**
We're more than just a job; we're a place where you can develop your skills, collaborate with a fantastic team, and have fun along the way Here's why you'll love working with us:
- **Level Up Your Career: Upskill at Your Pace**:Our comprehensive online training platform offers courses in communication, leadership, Excel, and more - investing in your growth. **Proven Development Track**:Last year alone, we conducted 150 trainings and empowered 65% employees to develop their skills and competencies, paving the journey to career growth and advancement.
- **Fun & Vibrant Workplace: Engaged & Connected**: We hos
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