Marketing & Branding Assistant

5 months ago


Ipoh, Malaysia OXFORD OPTICAL SDN BHD Full time

Responsibilities - Assists to implementation of marketing strategies - Support the marketing Directors’ in overseeing the department’s operations - Support to organize or attend marketing activities or events to raise brand awareness - Assists plan advertising and promotional campaigns for products or services on a variety of media (social, print etc.) - Liaise with stakeholders and vendors to promote success of activities and enhance the company’s presence - Prepare content for the publication of marketing material and oversee distribution - Assists market research to identify opportunities for promotion and growth - Create product content (e.g. sales enablement documentation, case studies, product videos, website copy, blog posts) to articulate the benefits of our products to the world. - Assist members of our sales team on calls with prospects when appropriate to provide deeper dives into the product. - Measure and optimize the buyer journey as it relates to product feature adoption and usage. - Conduct both internally and externally to promote the story of our product. - Generating new business leads. - Developing strategies and tactics to boost the company's reputation and drive qualified traffic - Deploying successful marketing campaigns from ideation to execution.. - Overseeing branding, advertising and promotional campaigns. Requirements - Knowledge of marketing techniques and principles - Good understanding of market research techniques, statistical and data analysis methods - Excellent knowledge of MS Office - Thorough understanding of social media and web analytics - Organizational and multi-tasking skills - Language(s) : English, Bahasa Malaysia,Mandarin - Diploma / Advanced Diploma in marketing, business administration or relevant field
RETAIL OF OPTICAL
Diploma / Advanced Diploma / Higher Graduate Diploma / DVM / DKM Level 4 / DLKM Level 5



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