Marketing Campaign Director

7 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia Doo Group Full time

Join us at Doo Group, where innovation and creativity thrive.

About the Opportunity

We are seeking a talented Ads Specialist to join our team in brand building, client acquisition, and business growth.

The successful candidate will have a minimum 5 years of working experience in the related field and possess at least a Diploma in Marketing/Advertising or equivalent field.

Key Responsibilities:

  • Manage Paid Social (Facebook, LinkedIn Ads & Google Ads) including launching, monitoring, optimization, and results reporting;
  • Responsible for the end-to-end creation and analysis of acquisition funnels across a variety of digital channels, working with cross-functional teams to support the core team;
  • Use agile testing (A/B, multivariate) to step change toward improved results over time;
  • Identify opportunity as well as areas for growth and improvement;
  • Work closely with other digital marketing/campaigns members to ensure that media is aligned to business objectives;
  • Planning, executing, and managing digital marketing campaigns aimed at lead generation, driving traffic, and increasing engagement and conversion;
  • Manage and be well-versed with all campaigns model: CPA, CPI, CPC, CPM, CPL, etc.

We offer a dynamic work environment, opportunities for professional growth, and a competitive compensation package.



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