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Brand Marketing Strategist

1 week ago

Kuala Lumpur, Kuala Lumpur, Malaysia WD-40 Company (UK) Full time

**About Us:**

At WD-40 Company, we live by our values every day. We are a purpose-driven organization that puts people first, fostering a sense of belonging among our team members.

Job Description:

We are looking for an experienced Brand Manager who will provide operational marketing support in the development and maintenance of strategic plans for all brands across Asia.

The successful candidate will have a strong background in consumer package goods marketing and experience in developing and implementing marketing plans, collaborating with internal and external resources to meet sales and EBITDA goals.

Responsibilities:

  1. Develop and implement 12-month brand/product plans and strategies to achieve sales, EBITDA, and brand equity growth for all brands across Asia.
  2. Provide local marketing support to customers/distributors across areas of the Marketing Mix.
  3. Investigate, develop, refine, and complete all Brand Development and NPD from ideation to distribution and activation.

What You'll Bring:

  • Bachelor's degree in business, marketing, or communication.
  • 5 years of relevant work experience in consumer package goods marketing.
  • Strong analytical and problem-solving skills, with ability to analyze data from various research methodologies.