Live Streaming Strategist

6 days ago


Ampang Jaya Municipal Council, Malaysia HABIB Group Full time
Live Streaming Strategist

HABIB Group seeks an experienced Live Streaming Strategist to lead its live streaming efforts across multiple platforms. The ideal candidate will have a strong background in livestream production, content strategy, and operational management.

Key Objectives:

  • Develop and execute comprehensive livestream strategies aligned with company goals.
  • Identify key platforms to maximize reach, engagement, and sales.
  • Stay up-to-date on industry trends and best practices, recommending new approaches and innovations to keep the livestream offerings fresh and engaging.
  • Collaborate with internal teams to ensure that livestream content aligns with broader business objectives and branding.

Livestream Planning & Execution:

  • Manage end-to-end livestream operations, including planning, coordination, and execution of livestream events.
  • Work closely with marketing, creative, design, and sales teams to develop engaging content tailored to target audiences.

Performance Analysis & Reporting:

  • Analyze the performance of livestream events using key metrics such as viewer count, engagement rate, and conversion.
  • Provide actionable insights and reports to management, offering recommendations for improving future livestreams.
Requirements:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Proven track record of managing and executing successful livestream sessions/events.
  • Ability to work in shifts and on public holidays.
  • Strong leadership skills with the ability to manage cross-functional teams and external partners.

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