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Experienced Media Planner

1 week ago

Kuala Lumpur, Kuala Lumpur, Malaysia GroupM Full time
Key Accountabilities:

Campaign Execution:
  • Execute Non-Biddable traditional & digital campaigns (TV, Non-TV, Digital) for assigned GroupM clients.
  • Create and review media schedules using the media operating system.
  • Manage budgets, track KPIs, and report offline media performance.

Data Analysis:
  • Coordinate data tracking for weekly performance monitoring.
  • Analyze campaign performance data to inform future optimization.

Relationship Management:
  • Build strong relationships with media vendors, owners, and ad tech partners.
  • Liaise with finance on client invoicing and vendor payments.

Team Collaboration:
  • Collaborate with the team to improve efficiency and effectiveness.
  • Learn and apply new tools to enhance campaign performance.