Digital Marketing Strategist
2 days ago
This role involves leveraging digital channels to create and execute marketing campaigns, conducting market research, analyzing data, and collaborating with cross-functional teams.
Responsibilities- Developing and implementing comprehensive marketing strategies across various digital platforms.
- Conducting market research to gain insights into target audience needs and preferences.
- Analyzing campaign metrics and using data-driven insights to optimize performance.
- Collaborating with sales, product development, and design teams to ensure consistency in messaging and branding.
- Managing the company's online presence through website, social media, and other digital channels.
- Nurturing relationships with industry stakeholders, including journalists, suppliers, and influencers.
- Creating and delivering engaging presentations and reports on marketing activities, results, and recommendations.
To be successful in this role, you should have a Bachelor's degree in marketing or a related field, along with a proven track record of developing and executing marketing strategies that drive business growth.
- Excellent communication, interpersonal, and stakeholder management skills.
- Proficiency in digital marketing tools and platforms, including social media, email marketing, and Google Analytics.
- Experience in conducting market research and using data to inform decision-making.
- Strong project management skills, with the ability to manage multiple projects simultaneously.
- Creative thinking and problem-solving skills, with a focus on innovation and continuous improvement.
- Understanding of SEO and SEM principles and best practices.
- Ability to work in a fast-paced, dynamic environment with a high degree of autonomy.
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