Digital Content Manager

2 weeks ago


Kuala Lumpur, Kuala Lumpur, Malaysia Comfort Works Full time

Comfort Works is seeking a Digital Content Manager to oversee the creation and execution of our social media content strategy. This individual will work closely with our creative team to produce high-quality content, develop engaging campaigns, and measure their success through data analysis.

Key Responsibilities:
  • Content Creation & Strategy: Work closely with the creative team to produce high-quality content, including visual storytelling, video collaborations, and influencer-led narratives tailored to different cultural markets.
  • Campaign Development & Execution: Design and execute social media campaigns with a strong focus on partnerships, storytelling, and user-generated content to enhance brand credibility and reach.
  • Community Engagement: Build and nurture an engaged online community by actively responding to comments, messages, and discussions across platforms, ensuring a strong presence in key markets.
  • Performance Analysis & Optimisation: Use analytics tools to track campaign performance, assess ROI on influencer collaborations, and refine strategies based on data insights.
The Requirements:
  • 5+ years of experience in social media strategy, influencer marketing, or digital partnerships, ideally in e-commerce, home décor, or lifestyle industries.
  • Strong understanding of global social media trends, influencer ecosystems, and digital content strategies.
  • Experience in sourcing, negotiating, and managing influencer and brand partnerships across multiple regions.
  • Analytical mindset with the ability to translate data insights into actionable strategies.
  • Creative thinker with a passion for engaging content, storytelling, and brand building.
  • Strong organisational and multitasking skills, with the ability to manage multiple collaborations simultaneously.
  • Excellent communication skills and the ability to work with remote teams across different time zones.


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