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Digital Marketing Professional

2 weeks ago

Shah Alam, Selangor, Malaysia DASHER Full time
Job Description

This is a Digital Marketing Executive role specializing in Influencer Marketing for pet-related brands.

Responsibilities:
  • Plan and execute external marketing strategies outside of e-commerce platforms.
  • Manage all social media-related matters, including content planning, posting, and engagement on XiaoHongShu (XHS), TikTok, and Instagram.
  • Promote brand awareness of Dasher and its associated brands through various campaigns and product promotions.
Key Responsibilities:
  • Develop and implement creative ideas for pet-related campaigns and product promotions.
  • Identify, approach, and manage pet-related influencers for collaborations and product endorsements.
  • Track performance of influencer campaigns and optimize for better engagement.
Requirements:
  • Fresh graduates are welcome; no experience required, as long as you bring creativity and passion.
  • Good command of both spoken and written English and Bahasa Malaysia.
  • A social media enthusiast with a strong interest in TikTok, XHS, and Instagram.
  • Passionate about pets (bonus points if you have your own pet).