Digital Sales and Growth Expert
2 weeks ago
**Digital Sales and Growth Expert:**
Coup Marketing Asia Pacific (CMAP) is seeking a highly experienced Digital Sales and Growth Expert to join our team.
Key Responsibilities:- Digital Sales Strategy: Develop and execute digital sales strategies for B2C sales and business development initiatives.
- Sales Performance Improvement: Implement sales strategies for campaigns and business-as-usual activities, aligning with overall sales goals.
- Sales Data Analysis:
- Data Analysis: Utilize CRM, CEM, and social media channels to analyze sales data and identify areas for improvement.
- Performance Monitoring: Monitor sales performance of campaigns to ensure target achievement.
- Platform Partnerships: Develop and maintain strong relationships with key platforms (e.g., Lazada, Shopee) to ensure smooth operations and alignment with campaign goals.
- Communication and Coordination: Serve as the primary point of contact for platform inquiries, handling communication and coordination efficiently.
- Inventory Management:
- Stock Levels: Communicate with operation teams regarding stock levels for campaigns and promotional activities.
- Inventory Optimization: Work with internal teams to ensure optimal inventory levels for key campaigns.
- Campaign Evaluation: Evaluate campaign outcomes, sales performance, and BAU activities, highlighting key successes, challenges, and areas of improvement.
- Strategic Recommendations: Provide strategic recommendations to the team to refine strategies for future campaigns.
- Store Operations (Baskin Robbins & Foodpanda):
- Promotional Initiatives: Develop and implement promotional initiatives and campaigns for Baskin Robbins and Foodpanda Lazada stores, focusing on achieving brand sales targets while ensuring a smooth and engaging customer experience.
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