Digital Marketing Specialist
6 days ago
We are seeking a highly skilled Digital Marketing Specialist to join our team at KK ONG INTERNATIONAL SDN BHD. As a key member of our marketing department, you will be responsible for planning, launching, and optimizing Facebook Ad Campaigns to drive conversions.
Key Responsibilities:- Develop and execute marketing strategies for conversion-driven campaigns.
- Identify opportunities to optimize and scale campaigns across the customer journey via omnichannel marketing.
- Create and manage email campaign calendars, setting up email sends, compiling reporting, and driving positive ROI.
- Work with the creative team to develop engaging and cost-effective campaign assets.
- Optimize each funnel and marketing process (TOFU, MOFU, BOFU, nurture) for maximum impact.
- Handle all aspects of media buying, including tracking, ad creation, optimization, scaling, and reporting.
- Candidate must possess a Certificate, Diploma, or equivalent qualification.
- Required language: Mandarin.
- At least 1 year of experience in Facebook advertising & copywriting/marketing field (Experience in other online marketing-related roles is acceptable).
- Strong passion in digital marketing and copywriting.
- Able to complete tasks independently or with minimal supervision.
- Detail-oriented, responsible, able to handle stress.
- Good attitude, likes to help people, and has good moral character.
- Possess excellent communication skills, including with teams and entrepreneurs, strong teamwork and data insight capabilities.
- Prior experience with marketing software/Webinar (e.g. Activecampaign, Clickfunnel, Webinarjam, etc.) is a strong advantage.
- Able to write copy and have strong digital analytical skills.
- Able to work in Kuala Lumpur.
- Training provided.
- Casual wear.
- Team building.
- Positive working environment.
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