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Market Research Lead

3 weeks ago

Kuala Lumpur, Kuala Lumpur, Malaysia Businesslist Full time
Job Overview

We are seeking a seasoned Segment Manager to join our team at Businesslist. The successful candidate will be responsible for driving business development initiatives, conducting market research, and developing strategic plans to expand our presence in the chemical industry.

Key Responsibilities
  • Conduct thorough market research to identify trends, opportunities, and customer needs.
  • Analyze data to develop actionable insights and recommendations for business growth.
  • Collaborate with internal teams to create marketing materials, sales training content, and customer engagement strategies.
  • Develop and present reports to stakeholders on market trends, customer needs, and business opportunities.
  • Provide strategic guidance on go-to-market approaches and salesforce enablement through training and coaching.
Requirements
  • A degree in Chemistry (Master's degree preferred).
  • At least 5 years of experience in market research, sales, or marketing within the chemical or manufacturing industry.
  • Strong analytical skills with the ability to translate data into actionable insights.
  • Excellent communication skills in English and Mandarin (spoken and written).
  • Highly organized, self-motivated, and able to manage multiple priorities.