Digital Marketing Leader

2 weeks ago

Petaling Jaya, Selangor, Malaysia UNIQLO Full time
Job Description:

We are seeking a highly skilled Digital Marketing Leader to join our team at UNIQLO. As a key member of our marketing team, you will be responsible for managing the overall website planning and operations for the UNIQLO website and App.

Main Responsibilities:

  • Develop and implement comprehensive digital marketing strategies to drive engagement and conversion across all owned marketing channels.
  • Oversee day-to-day e-commerce operations, including website content management, product listings, and copywriting.
  • Work closely with local and global digital marketing teams to continuously review and improve all owned digital channels.
  • Stay up-to-date with industry-wide digital practices and media, especially SEO and digital marketing best practices.
  • Analyze performance metrics and provide actionable insights to inform business decisions.

Requirements:

  • Bachelor's degree in marketing or related field.
  • At least 3-4 years of experience in digital marketing, with expertise in Google Analytics, SEO, and proprietary content management systems.
  • Strong analytical skills, with ability to leverage data and metrics to drive insights and recommendations.
  • Possess excellent communication skills, with ability to effectively communicate digital marketing concepts and strategy to stakeholders.

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