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Marketing and Communications Specialist

2 weeks ago

Kuala Lumpur, Kuala Lumpur, Malaysia Affingroup Full time

As a Marketing and Communications Specialist at Affingroup, you will be responsible for developing and executing marketing strategies that drive business growth. Key responsibilities include managing advertising campaigns, building brand awareness, and enhancing lead generation efforts.

Main Responsibilities
  • Develop and execute marketing plans, campaigns, and promotional strategies in collaboration with team leaders to enhance brand awareness and lead generation efforts.
  • Manage advertising campaigns across multiple channels, including social media, email marketing, and events, to engage target audiences and increase sales activity.
  • Collaborate with cross-functional teams to gather market insights and inform marketing strategies that align with organizational goals.

Required Skills and Qualifications:

  • Bachelor's degree in marketing, business, or communications with additional certifications in design or data analysis a plus.
  • 2-5 years of experience in marketing or a related field, with proven track record of campaign management, event coordination, and brand-building.
  • Strong knowledge of marketing tools, graphic design software, and data analytics platforms.