Digital Content Specialist
3 days ago
A+ Health is a leading health and wellness organization committed to providing top-notch services and products. Our team is passionate about delivering exceptional care and support to our clients.
Salary & Benefits
We offer a competitive salary based on experience and portfolio, as well as performance-based incentives. Our employees also enjoy opportunities for professional growth and training, as well as employee wellness benefits including free or discounted treatments.
Job Description
This role involves creating engaging content that aligns with A+ Health's brand vision, increases audience engagement, and drives brand awareness. Key responsibilities include developing and executing social media content across various platforms, creating high-quality visuals and written content, managing the content calendar, and staying up-to-date with the latest social media trends and best practices.
Required Skills & Qualifications
To be successful in this role, you will need proven experience in content creation, social media management, or digital marketing. A strong portfolio showcasing your social media work is essential, as well as proficiency in content creation tools such as Canva and Adobe Creative Suite. Strong writing skills and knowledge of social media trends and algorithms are also required. Additionally, experience in photography and videography is a plus, as is a passion for the wellness and healthcare industry.
Key Responsibilities:
- Develop, plan, and execute social media content across platforms (Instagram, Facebook, TikTok, LinkedIn, etc.).
- Create high-quality visuals, videos, and written content that aligns with A+ Health's brand identity.
- Manage content calendar, schedule posts, and track performance metrics.
- Stay up to date with the latest social media trends, tools, and best practices.
- Engage with the online community, respond to comments/messages, and foster brand loyalty.
- Collaborate with the marketing team to develop campaign strategies and promotional materials.
- Work closely with stakeholders to produce informative and educational wellness content.
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