Marketing Director

2 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia Moving Walls Group Full time

The Moving Walls Group is seeking a seasoned marketing professional to spearhead the growth and expansion of our business in the Japanese market. As a Marketing Director, you will be responsible for developing and executing strategies that drive inbound sales and increase brand visibility.

Key Responsibilities
  • Inbound Sales Support:
    • Design and execute marketing campaigns to drive global inbound leads for the Japanese market.
    • Collaborate with sales teams to create targeted campaigns that cater to specific market segments.
    • Utilize CRM tools to track, analyze, and optimize lead generation performance.
  • Content Creation & Management:
    • Develop compelling marketing materials, including case studies, white papers, presentations, and email campaigns.
    • Create and manage content updates across digital platforms, ensuring alignment with Mastrum's brand messaging.
    • Collaborate with the global marketing team to localize and integrate content for the Japanese audience.
  • Market Expansion Support & Performance Analysis:
    • Conduct market research to identify growth opportunities and support entry into new regions.
    • Plan and execute campaigns tailored to specific geographies, ICPs, and industry verticals.
    • Monitor campaign performance metrics (e.g., CTR, conversion rates) and prepare actionable reports for stakeholders.

The ideal candidate will have 5 years of experience in marketing or sales support, preferably within the tech or SaaS industry. A strong understanding of digital marketing tools, CRM platforms, and analytics tools is essential. Fluency in Japanese is mandatory.


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