Senior Business Insights Lead
4 days ago
Job Description
The Senior Business Insights Lead will be responsible for leading digital hybrid data initiatives and generating business insights to drive strategic decision-making.
The successful candidate will have a strong background in data analysis and visualization, with experience in using BI tools such as Power BI and Tableau.
- Data Analysis and Visualization: Oversee dashboard management, ensuring data accuracy, visualization effectiveness, and usability for key stakeholders.
- Paid Channels Optimization: Conduct in-depth analysis of paid channels to optimize marketing performance and ROI.
- Business Intelligence Tools: Utilize BI tools such as Power BI and Tableau to create interactive reports and dashboards.
- Statistical Analysis and Data Visualization: Apply statistical analysis and data visualization techniques to interpret complex data sets.
- Data Extraction and Reporting: Leverage SQL and Excel for data extraction, transformation, and reporting.
- Campaign Performance Tracking: Utilize Adobe Analytics and Google Analytics to track user behavior and campaign performance.
- Strategic Thinking: Drive strategic thinking in marketing analytics, identifying opportunities for growth and efficiency.
- Communication Skills: Good communication skills to liaise closely with regional stakeholders and upper management team.
Requirements
- Mid-Senior Level Experience
- Contract Employment Type
- Marketing, Project Management, and Strategy/Planning Job Function
- Financial Services, Insurance, and Consumer Services Industries
About Us
TIMESCONSULT is a leading consulting firm that provides innovative solutions to businesses across various industries.
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